{"id":946323,"date":"2026-03-11T18:21:35","date_gmt":"2026-03-11T18:21:35","guid":{"rendered":"https:\/\/football-italia.net\/?p=946323"},"modified":"2026-03-11T18:21:35","modified_gmt":"2026-03-11T18:21:35","slug":"roma-buy-back-ground-ambassador-role-totti","status":"publish","type":"post","link":"https:\/\/football-italia.net\/roma-buy-back-ground-ambassador-role-totti\/","title":{"rendered":"Roma ready to buy back ground, but ambassador role only for Totti","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"<!-- Article Start --><p>There are strong reports of a significant change behind the scenes for Roma\u2019s business model, but Francesco Totti is only asked to be a brand ambassador without powers.<\/p><p>Over the last few weeks, there <a href=\"https:\/\/football-italia.net\/every-detail-totti-potential-return-to-roma\/\">have been growing rumours that the club icon could return to the Stadio Olimpico with a directorial role.<\/a><\/p><h2>Roma not prepared to hand Totti powers<\/h2><figure id=\"attachment_808122\" aria-describedby=\"caption-attachment-808122\" style=\"width: 300px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2024\/05\/genoa-cfc-v-as-roma-serie-a-tim-414x276.jpg\" alt=\"GENOA, ITALY - SEPTEMBER 28: Francesco Totti, former captain of Roma, reacts prior to kick-off in the Serie A TIM match between Genoa CFC and AS Roma at Stadio Luigi Ferraris on September 28, 2023 in Genoa, Italy. (Photo by Simone Arveda\/Getty Images)\" width=\"300\" height=\"200\" class=\"size-medium wp-image-808122\" srcset=\"https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2024\/05\/genoa-cfc-v-as-roma-serie-a-tim-414x276.jpg 414w, https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2024\/05\/genoa-cfc-v-as-roma-serie-a-tim-630x421.jpg 630w, https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2024\/05\/genoa-cfc-v-as-roma-serie-a-tim-768x513.jpg 768w, https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2024\/05\/genoa-cfc-v-as-roma-serie-a-tim-190x127.jpg 190w, https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2024\/05\/genoa-cfc-v-as-roma-serie-a-tim-245x164.jpg 245w, https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2024\/05\/genoa-cfc-v-as-roma-serie-a-tim-320x214.jpg 320w, https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2024\/05\/genoa-cfc-v-as-roma-serie-a-tim-770x514.jpg 770w, https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2024\/05\/genoa-cfc-v-as-roma-serie-a-tim-900x601.jpg 900w, https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2024\/05\/genoa-cfc-v-as-roma-serie-a-tim-310x207.jpg 310w, https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2024\/05\/genoa-cfc-v-as-roma-serie-a-tim-1024x684.jpg 1024w, https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2024\/05\/genoa-cfc-v-as-roma-serie-a-tim.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\"><figcaption id=\"caption-attachment-808122\" class=\"wp-caption-text\">GENOA, ITALY \u2013 SEPTEMBER 28: Francesco Totti, former captain of Roma, reacts prior to kick-off in the Serie A TIM match between Genoa CFC and AS Roma at Stadio Luigi Ferraris on September 28, 2023 in Genoa, Italy. (Photo by Simone Arveda\/Getty Images)<\/figcaption><\/figure><p>These were boosted when he was spotted back in the stands for some home games, something he had largely tried to avoid after his ill-tempered exit from the club in the summer of 2019.<\/p><p>That was under previous owners, so it was suggested the Friedkin family with help from Claudio Ranieri and coach Gian Piero Gasperini were talking to Totti about a return.<\/p><p class=\"\" style=\"max-width: px\"><smartframe-embed customer-id=\"a61405551f80e72f675225f083759bb9\" image-id=\"fwuQa4iGTS4l\" style=\"width: 100%; display: inline-flex; max-width: 4252px; aspect-ratio: 4252\/2835;\"><\/smartframe-embed><\/p><p>However, <a href=\"https:\/\/sport.sky.it\/calcio\/serie-a\/video\/2026\/03\/11\/roma-totti-ruolo-ambasciatore-news-1081300\" target=\"_blank\" rel=\"noopener\">Sky Sport Italia now report<\/a> Roma do want Totti to have a purely ceremonial role as brand ambassador, with no decision-making powers.<\/p><p>This was the kind of thing he had rejected in the past, but might be more amenable towards now.<\/p><p class=\"\" style=\"max-width: px\"><smartframe-embed customer-id=\"a61405551f80e72f675225f083759bb9\" image-id=\"fwuQPPyzq4ic\" style=\"width: 100%; display: inline-flex; max-width: 5184px; aspect-ratio: 5184\/3456;\"><\/smartframe-embed><\/p><p>Meanwhile, there are bigger changes afoot, as <a href=\"https:\/\/www.calcioefinanza.it\/2026\/03\/11\/roma-riacquista-trigoria-centro-sportivo-leasing-contratto\/?refresh_ce\" target=\"_blank\" rel=\"noopener\">Calcio e Finanza claim exclusively<\/a> that Roma have decided to purchase the Centro Sportivo Fulvio Bernardini training ground in Trigoria, after leasing the land for 20 years.<\/p><p>The structure had originally been sold for \u20ac30m in December 2005 as a way of balancing the books.<\/p><!-- Article End -->","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>There are strong reports of a significant change behind the scenes for Roma\u2019s business model,&#8230;<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":90,"featured_media":921113,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"sfio_featured_image":false,"sfio_embed_code":"","footnotes":""},"categories":[4,41962,41484,31,6],"tags":[],"class_list":["post-946323","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-home-page-top-news","category-newsnow","category-roma","category-serie-a"],"jetpack_featured_media_url":"https:\/\/icdn.football-italia.net\/wp-content\/uploads\/2025\/10\/Francesco-Totti-point.jpg","amp_enabled":true,"gt_translate_keys":[{"key":"link","format":"url"}],"_links":{"self":[{"href":"https:\/\/football-italia.net\/wp-json\/wp\/v2\/posts\/946323"}],"collection":[{"href":"https:\/\/football-italia.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/football-italia.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/football-italia.net\/wp-json\/wp\/v2\/users\/90"}],"replies":[{"embeddable":true,"href":"https:\/\/football-italia.net\/wp-json\/wp\/v2\/comments?post=946323"}],"version-history":[{"count":2,"href":"https:\/\/football-italia.net\/wp-json\/wp\/v2\/posts\/946323\/revisions"}],"predecessor-version":[{"id":946325,"href":"https:\/\/football-italia.net\/wp-json\/wp\/v2\/posts\/946323\/revisions\/946325"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/football-italia.net\/wp-json\/wp\/v2\/media\/921113"}],"wp:attachment":[{"href":"https:\/\/football-italia.net\/wp-json\/wp\/v2\/media?parent=946323"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/football-italia.net\/wp-json\/wp\/v2\/categories?post=946323"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/football-italia.net\/wp-json\/wp\/v2\/tags?post=946323"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}